Reforms of social security systems are not easy and generate stress. Communication plays a key role in how they are received and understood by society and internally within the institution.
How can communication help ease the impact of reforms? How and when should these reforms be communicated to help the public understand, commit to and embrace the changes? How can internal communications contribute to success?
Join the Academy workshop to address these and many other communication questions and tap into the expertise of the ISSA and its member organizations.
Guidelines: ISSA Guidelines on Communication by Social Security Administrations.
Region: Open primarily to ISSA member organizations in the region of the Caribbean.
What are the goals of the workshop?
This workshop offers concrete and practical support to professionals in social security administrations in the area of communication and management.
Based on the use of the ISSA Guidelines for Communication by Social Security Administrations and under the supervision of an accredited expert, this workshop aims to promote good practice in these topics. This workshop will provide support to institutions that want to improve communication internally and externally.
Participants in this workshop will have the opportunity to exchange knowledge and experiences for 3 days. In collaboration with colleagues from other institutions and countries, participants can explore solutions and strategies on communication.
Who can participate?
This workshop provides practical hands-on support for senior managers, programme managers and senior experts from ISSA member organizations who are involved in the design, implementation and evaluation of the institution's communication strategy or its application in daily operations.
How can you participate?
When you register, you will be asked to fill out the online form “Issues to be addressed”. In this form, you are asked to write down the challenges you and your organization are facing related to Communications. The content of the workshop will be shaped by the issues the participants provide.
During the workshop, the participants will develop key takeaway messages together with possible strategies. This approach enables the participants to develop ideas and measures to respond to the challenges outlined in their “Issues to be addressed” form.
Each member organization may send no more than two participants to the workshop. A workshop needs a minimum of 12 participants and will accommodate no more than 25 participants.
THERE IS NO FEE FOR PARTICIPATING IN THE WORKSHOP.
Costs for travel, accommodation and meals are to be covered by your institution.
ISSA Guidelines on Communication by Social Security Administrations
The ISSA Guidelines for the Communication of Social Security Administrations aim to help ISSA member institutions to implement their mandate by providing them with advice on:
- How to develop a professional and effective communication structure or framework;
- How to build a team of experienced communication specialists;
- How to define precise communication tools and monitor them;
- How to achieve excellence in the implementation of communication.
Good communication strategies, coupled with the use of modern technologies, improve the quality of services while reducing administrative costs. Good Communication also allows the public to better understand the products and services available to them, and the changes thereto, and how to access them.
Additionally in times when many social security institutions and systems are undergoing reforms, clear communication plays a key role in the acceptance of the implementation of these transformations that have an impact on the beneficiaries and the society as a whole.
Communication also plays a key role at the institutional level, as it promotes the development of an institutional spirit - defined as a common understanding of the institution’s mission and values and its commitment to ensuring service excellence.
The ISSA Academy
The ISSA Academy offers the member institutions capacity building and development opportunities for their professionals based on the ISSA Guidelines.
The ISSA Academy aims to improve and innovate the performance of the member institutions by using the ISSA Guidelines as references to benchmark their systems, methods and practices.
The ISSA Academy consists of workshops, diploma training courses and tailor-made courses, all based on the ISSA Guidelines.